What This Blog Is About

What This Blog Is About

Most web sites and blogs about Direct Sales / Network Marketing / MLM focus overwhelmingly on the negative - what's wrong with it, bad experiences, scams, etc. This blog is different. While we discuss the Three Fatal Flaws and other problems with current industry practices, our focus is on positive and pragmatic SOLUTIONS.

Our Vision: To reform and transform this noble and time-tested industry into a positive force for good that powerfully and effectively serves and supports the best and highest good of people, community and planet.

Tuesday, December 27, 2016

Industry Trends - The Growing Threat From Amazon

As Direct Sellers, we are keenly aware of the competition we face from traditional brick-and-mortar discount stores and online retailers. We compete against selection, low price and convenience.

While we don't want to dwell on the competition, it is prudent to understand what we are up against in the marketplace. 

We already know about the impact of Walmart and big-box discount retailers. What we may not know about is the growing threat from Amazon.

Amazon offers a vast selection of products, low prices and free shipping. They want to dominate "the last mile" - the distance between the store and our home, experimenting with drones, instant ordering, one-hour delivery and pick-up centers - greatly increasing their value in terms of sheer convenience. 

In addition, Amazon is quietly working to dominate and control the entire retail market. The threat is so great that the Institute for Local Self-Reliance (ILSR) published an alarming report on the online retailer, with a warning that this quest for control is "...concentrating power in ways that endanger competition, community life, and democracy."

The report is well worth reading. Download it here: How Amazon’s Tightening Grip on the Economy Is Stifling Competition, Eroding Jobs, and Threatening Communities.

Again, we don't want to dwell on our competition but it's good to understand circumstances and trends that may affect what we do every day as we build our Direct Sales business. 

What are your thoughts about the report and how Amazon's growing dominance will impact the Direct Sales industry?